FlySafair deploys Chat 2 Pay feature

Leading Chat Commerce and mobile messaging leader, Clickatell has announced that it has gone live with its Chat 2 Pay feature with South African airline
FlySafair.

The airline has become first in the world to deploy Chat 2 Pay with a pay-by-link capability that allows its customers the convenience of effortless mobile payments via FlySafair’s WhatsApp channel.

FlySafair Kirby Gordon, Chief Marketing Officer said that the move was meant to transform its customers’ experience by making it possible to make payments using their mobile phones.

“We are always looking for ways to improve our customer experience and are therefore very excited that our customers can now pay for their luggage with a payment link shared to their mobile phones via WhatsApp. There is no need any more for our customers to go stand in a queue at the airport to pay for luggage,” explained Kirby Gordon, Chief Marketing Officer at FlySafair.

FlySafair customers can access the WhatsApp service by sending “Hi” to the FlySafair business account on +27 87 357 0030.

Once in the WhatsApp channel customers can select “My Booking” and then “Buy a Bag” and follow the prompts on the secure payment link to make a purchase on WhatsApp. Customers can also scan a QR code at the check-in counters to receive the secure payment link.

FlySafair, is bucking the trend of airlines using mobile apps to address consumers’ needs by using WhatsApp as a convenient, instantaneous and optimal customer service and transaction channel for its customers.

By adding Chat 2 Pay, FlySafair helps its customers to save time and safely make payments further by clicking on the Chat 2 Pay link delivered in a message in WhatsApp without requiring them to expose their personal payment information to a call center agent or by reading the payment card details out over the phone.


The FlySafair WhatsApp channel hosts key information about customer bookings, flight status, general flight information, an option to check-in and receive boarding passes on WhatsApp, the option to chat with a live agent and now the option to make payments for extra products and services.