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Netflix Inc. has appointed Strive Masiyiwa to its board of directors making him to be the first African to be part of the board as the company is aiming to expand across Africa and world at large.
In a statement, the Chairman and Co-Chief Executive Officer, Reed Hastings has welcome Masiyiwa saying his entrepreneurship and vision in business will bring valuable insights and experience to our board as we work to improve and serve more members all around the world.
“We are delighted to welcome Strive to the Netflix board. His entrepreneurship and vision in building businesses across Africa and beyond will bring valuable insights and experience to our board as we work to improve and serve more members all around the world.”
Masiyiwa who is the executive chairman of a giant telecommunication company, Econet Group was appointed to replace Susan Rice, Netflix first Black board member, who is leaving to join the presidential administration of America’s President elect Joe Biden.
Apart from being the first African to join Netflix, Masiyiwa is also the third international media executive to join the board in the recent years.
Netflix has been expanding its influence across Africa rapidly in the last year as it rolls out a haul of original African shows and movies led by talent and producers from South Africa and Nigeria.
It has been trying to figure out ways to make its service more accessible and affordable particularly in most African countries where watching video over internet usage is sometimes discouraged by costs or poor quality.
Masiyiwa also sits on board of Unilever and the global advisory board of Bank of America.
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